Marketing Trends 2025 vs 2026: What Changed
The 2025 trend list – AI content tooling, AI Overviews anxiety, first-party data, short video, community – was about adopting AI. The 2026 list is…
The 2025 trend list – AI content tooling, AI Overviews anxiety, first-party data, short video, community – was about adopting AI. The 2026 list is…
Generative AI is the umbrella category – any AI that creates new content: text, images, audio, video or code. A Large Language Model (LLM) is one type…
No – Google rankings are not obsolete, but their monopoly on visibility is. Google still handles billions of daily searches and drives most web…
Generative AI is not ending SEO careers – it is splitting them. Execution-only roles (bulk content, manual reporting, routine on-page) are being…
The ten shifts reshaping marketing in 2026: answers replacing search results, AI agents entering the buying process, entity reputation overtaking…
Content survives AI upheaval when it offers what models cannot generate themselves: first-hand experience, original data, genuine expertise and a…